Rebranding - Cowgirl Skincare

Found on The Dieline: Cowgirl Skincare a rebrand of a great product, to a great product with great packaging.

Paul and Joe Lipstick - Adorable!

I have to say I love the concept fo this cat on the lipstick itself. For so long the plain old bullet have ruled the roost, but now Paul and Joe have shaken things up a bit. I love the non-concentional approach to the paper, varietal packaging, and am also seeing a mini trend with swans. Yes, it was humming birds but now it is swans.

Available from Paul and Joe and their stockists.

Inspirational Branding - Guerlain

I simply cannot get enough of this brand. It is so lush, lavish and over the top. The decadence and luxurious packaging inspired and enchants the customer. Just stunning.

Tokidoki Trend

I'm a trend-a-holic. I love discovering new and cool things before anyone else, and wiping them like a dirty bottom as soon as they become mainstream. I know, it's ridiculous, but it's a rush when I discover a new "next big thing".

So you can imagine my joy when shopping in Chatswood Chase's Hart and Heim, and my daughter stumbling over and falling head over prickly heels in love with a Cactus Pup from Tokidoki. To then discover that this absolutely cool and funky vinyl toy has a cosmetics range was almost a little too much for me. I had to go and have a cup of tea and a lie down before posting this, so that I could contain my excitement long enough to type.

This edgy and magical world was created by artist Simone Legno. The japanese inspired caractors are the inspiration behind the spin off make up line available from Sephora and the characters and t's etc I found at Hart and Heim

Some of the ultra on trend make up from Sephora (above)

Tarina Tarantino

Diamantes, sparkles, pink. It's a girlie girls' dream make up range and the priettiest thing I've seen since pout bit the cosmetics floor dust.

Available at Sephora.